WhatsApp campaigns & customer updatesLaunching soon
WhatsApp campaigns and order updates, made simple.
Connect your own WhatsApp Business number in minutes. Send promotions, reminders and order updates to customers who said yes — and see who read them. Meta bills message fees to you directly, with no markup.
1-for-1 iced kopiExample
1,240Sent
98%Delivered
81%Read
Order #10482 ready for pickupSent by HeyShop · Read 10:41
Meta bills messages to you · no markup
In short
What is HeyPing?
HeyPing is HeySheep's WhatsApp hub for Singapore businesses. You connect your own WhatsApp Business number through Meta's sign-up, import your customers with their consent, and send campaigns, reminders and order updates from one screen. Meta bills message fees to your own account; HeyPing is a flat monthly subscription per workspace. HeyShop and your own systems send through the same API.
- Your own WhatsApp number
- Meta bills you directly — no markup
- Workspace data in Singapore
- Launching soon
See it in action
What HeyPing sends.
Example messages your customers receive. Tap a business type.
Fill quiet hours with a quick promo
- For
- Cafés, restaurants, bakeries, bubble tea
- Sent
- To customers tagged “Regulars”, Friday 2 pm
How it works
Live in one sitting.
1Connect your number
About 5 minutes
Connect with Meta. Keep your WhatsApp Business app, or use a new number.
2Bring in customers
About 2 minutes
Upload Excel or CSV. Cleaned, tagged, consent recorded.
3Pick a message
Under a minute
A template, a tag such as VIP, now or scheduled.
4See who read it
Live
Delivered, read and failed, as it happens.
The problem
Your customers read WhatsApp. Not your emails.
Promotions sent from one staff phone don't scale, broadcast lists only reach people who saved your number, and the official WhatsApp API usually means a Meta Business Manager tutorial, a developer and a reseller's markup on every message.
Who it's for
Singapore cafés, restaurants, shops, clinics, salons and service businesses — any business whose customers would rather get a WhatsApp than an email.
What you get
Connect. Import. Send. See who read it.
Connected in minutes
Click Connect with Meta — your details are filled in, so most screens just need Continue. Keep your WhatsApp Business app on the same number, or use a new one.
Customers, with consent
Import from Excel or CSV. Numbers are cleaned, duplicates merged and everyone tagged — with how each person agreed to hear from you. STOP opts them out everywhere.
Templates, previewed
Write a message with a live phone preview, submit it to Meta in one click, and watch its approval status update by itself.
Campaigns in a few clicks
Pick a template, choose a tag such as VIP, then send now or schedule it. Consent and opt-outs are checked again for every customer at send time.
See who read it
Sent, delivered, read and failed for every message, as it happens — with plain-language reasons when a message can't be delivered.
Updates from your systems
Your shop, booking or order system sends confirmations and reminders through one API with per-app keys — and gets signed webhooks back for delivery, reads and opt-outs.
Brands, outlets and teams
One account, several workspaces — each with its own customers, campaigns and team roles. Share one number between them, or give each its own.
Who pays whom
Two bills. No markup.
- Your campaign or app
- Sends, tracks, guards
- Meta's WhatsApp Cloud API
- Your customer
Direct to Meta — no reseller in between
HeyPing bills you
One flat monthly fee per workspace
A workspace = one brand, outlet or team
Meta bills you
Per message, on your own card
HeyPing never sees it and adds nothing
Built on Meta's platform
Your number. Your Meta bill. Your data in Singapore.
- Built by HeySheep, a Tech Provider verified by Meta
- Straight to Meta's WhatsApp Cloud API — no reseller in between
- Your WhatsApp account and number stay yours
- Meta bills message fees to you directly — no markup
- Workspace data stored in Google Cloud Singapore
- Opt-in recorded per customer; STOP honoured across every campaign and app
- HeySheep staff can't read your customers or messages
Roadmap
Where it's going.
- LaunchConnect WhatsApp, import customers, templates and campaignsIn progress
- LaunchPublic API, app keys and signed webhooksIn progress
- NextHeyShop order updates through HeyPingIn progress
- LaterA shared inbox for your team's repliesRoadmap
- LaterCollie drafts templates and suggests repliesRoadmap
- LaterHeyPOS receipts and HeyInvoice notices on WhatsAppRoadmap
- LaterCatalogue, cart and pay-by-link inside the chatRoadmap
Part of the ecosystem
HeyPing works with the rest of your stack.
WhatsApp Business Platform
In progressStraight to Meta's Cloud API through Meta's own sign-up: your account, your number, billed by Meta to you. First live numbers next
Verified Tech ProviderWhatsApp Business Platform · MetaHeyShop
In progressOrder confirmed, shipped and ready-to-collect updates from your shop's own number
Your systems
In progressA REST API with per-app keys and scopes, a TypeScript SDK, and signed webhooks for delivery, reads and opt-outs
HeyPOS
RoadmapReceipts on WhatsApp — and a new opted-in customer at the counter
HeyInvoice
RoadmapA WhatsApp notice when your InvoiceNow e-invoice is issued
Collie
RoadmapDrafts templates in your tone and suggests replies; a person always sends
FAQ
Questions, answered.
What is the WhatsApp Business Platform?
It is Meta's platform for businesses to message customers on WhatsApp through an API — campaigns, notifications and replies — from their own business number. Businesses use it through software such as HeyPing, and Meta charges for messages per message.
What can I send with HeyPing?
Promotions, back-in-stock alerts, appointment reminders, order and delivery updates and other customer notices — to customers who agreed to hear from you. Business-started messages use templates that Meta approves; HeyPing helps you write and submit them.
Is HeyPing available now?
HeyPing is built and launching soon. Meta verified HeySheep as a Tech Provider on the WhatsApp Business Platform in October 2026, and we're testing HeyPing on our own WhatsApp number before opening it to businesses. Ask for early access and we'll set you up as it opens.
Can I keep using the WhatsApp Business app on my phone?
Yes. Choose to keep your WhatsApp Business app when you connect: you keep chatting on your phone as usual, and HeyPing adds campaigns and automatic updates on the same number. You can also connect a new number instead.
Who pays for WhatsApp messages?
Meta charges per message, by message type and your customer's country, and bills your own WhatsApp account through the card you add in WhatsApp Manager. HeyPing never touches that bill and adds no markup.
How is HeyPing priced?
A flat monthly subscription per workspace — one brand, outlet or team — with Meta's message fees billed to you separately by Meta. Plans are published when HeyPing opens; ask us for early access.
Do my customers need to opt in?
Yes. HeyPing records how and when each customer agreed to hear from you, keeps promotions and service updates separate, and honours STOP across every campaign and app on that number.
Can HeyShop send WhatsApp order updates through HeyPing?
That is in progress. Your HeyShop store will send order confirmed, shipped and ready-to-collect updates from your own WhatsApp number through HeyPing. Today, HeyShop staff send a WhatsApp message from any order in one tap.
Can my own system send WhatsApp messages through HeyPing?
Yes. HeyPing has a REST API with an API key per app and narrow scopes — an invoicing app can be allowed to send service updates but never promotions — a TypeScript SDK, and signed webhooks back for delivery, reads, replies and opt-outs.
Where is my data stored?
Workspace data — customers, campaigns, templates and messages — is stored in Google Cloud's Singapore region. Messages travel to your customers through Meta's WhatsApp Cloud API.
Who builds HeyPing?
HeySheep, a Tech Provider verified by Meta on the WhatsApp Business Platform. HeyPing sends straight to Meta's WhatsApp Cloud API with no reseller in between, and our own engineers in Singapore and Da Nang build and support it.
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Get HeyPing early access.
Tell us your business and how you message customers today. We'll set you up as HeyPing opens — a real person replies within one business day.